After a long week of work and running errands, the last thing you’d want to do is confront the aftermath of a busy household. To help restore some balance, the Bon Appetit Café at the Bay Restaurant rewarded a lucky mommy or daddy with a year of free maid service.

The contest ran from May 21 – June 17, 2010 and was open to all Canadian residents.

The nationwide campaign involved in-store posters, counter cards, tent cards, and handouts to encourage customer traffic to the restaurant.

HBC Rewards Card holders are automatically enrolled once they make a purchase of $10 or more at the Bon Appetit Café. Another way to participate or get an additional entry is to sign up for the newsletter via the online contest page.

(TRIVIA: note the photo in the first frame on the left. It’s taken from a childhood photo of one of SPOKE’s team members! Keep scrolling for the grand reveal!)

(ANSWER: It’s Paula Sommerz, our Associate Creative Director!)